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Dating Trends · 21 min read

The 'Relationship Escalator' vs. 'Branching Out': Challenging Traditional Relationship Goals

This August, we're questioning the 'relationship escalator.' This article explores alternative relationship structures and what it means to redefine your romantic goals beyond societal expectations.

The 'Relationship Escalator' vs. 'Branching Out': Challenging Traditional Relationship Goals — Dating Trends article on Next Boyfriend

David Lee · August 8, 2023

Our take

This is a briefing on “The 'Relationship Escalator' vs. 'Branching Out': Challenging Traditional Relationship Goals,” summarized from Petermcgraw and filed under Dating Trends. Read it as a map of that source’s argument, then use the original before you treat any claim as settled. The useful question for dating is not whether the headline is catchy — it is which part of it changes what you do next.

Written for this page from the title, topic, and named source. It does not add claims that are not in the piece.

Key takeaways

  • The relationship escalator has been sold to us as the only legitimate path to love since we were old enough to watch Disney movies, but here's the truth: a script written by 1950s sitcom writers doesn't have to be your…
  • By the time a woman reaches her late twenties, she's absorbed thousands of hours of cultural messaging about what a "real" relationship looks like.
  • If the relationship escalator is so limiting, why does it remain the dominant paradigm?
  • Enter relationship anarchy (RA), a philosophy that originated in Nordic polyamory communities in the early 2000s and has since migrated into mainstream relationship discourse.

🎯 The Next Boyfriend Take

The relationship escalator has been sold to us as the only legitimate path to love since we were old enough to watch Disney movies, but here's the truth: a script written by 1950s sitcom writers doesn't have to be your life's operating system. More women than ever are realizing that "success" in love doesn't require a joint mortgage, a diamond, or a shared last name — it requires alignment, autonomy, and the courage to design something that actually fits. This isn't about rejecting commitment; it's about claiming the right to define what commitment looks like for you, on your terms, without apologizing for the edit.



The Invisible Script Most of Us Never Agreed To

By the time a woman reaches her late twenties, she's absorbed thousands of hours of cultural messaging about what a "real" relationship looks like. The script is so pervasive it feels like gravity: you date, you become exclusive, you move in, you get engaged, you marry, you buy a house, you have children. Each step is presented not as a choice but as an inevitability — the natural order of things. Sociologist Amy Gahan, who coined the term "relationship escalator" in her 2017 research on non-monogamy, describes it as "a set of socially prescribed steps that relationships are expected to follow, where each step is seen as a prerequisite for the next, and deviation is treated as failure."

What makes the escalator so powerful isn't just its ubiquity — it's the way it disguises itself as universal truth rather than cultural construction. When your mother asks "so when are you two moving in together?" three months into dating, or when your coupled friends look at you with pity because you've been with someone for two years without a ring, they're not being malicious. They're operating inside a framework they never questioned either. The escalator doesn't require villains; it only requires passengers who forget they can get off at any floor.

David Lee, writing for Peter McGraw's Solo project, puts it bluntly: "The escalator isn't a path — it's a default setting. And defaults are designed to serve the system, not the individual." For women especially, who have historically borne the brunt of domestic labor, emotional management, and career sacrifice within traditional structures, the cost of staying on the escalator without examining the ticket can be devastating.


Why the Escalator Persists — And What It Protects

If the relationship escalator is so limiting, why does it remain the dominant paradigm? The answer is uncomfortable: it offers security in a chaotic world. The escalator provides a recognizable narrative arc with clear milestones, external validation at each stage, and a socially sanctioned safety net. Marriage brings legal protections, tax benefits, and a shared language for commitment that requires no explanation. Cohabitation splits rent and builds equity. The escalator works — for the institutions that built it.

Dr. Bella DePaulo, social scientist and author of Singled Out, has spent decades documenting how "matrimania" — the over-celebration of marriage and coupling — distorts our perception of what constitutes a meaningful life. Her research shows that single people often have richer social networks, more diverse support systems, and greater personal growth trajectories than their married counterparts, yet they're treated as "unfinished" adults. The escalator persists because it serves capitalism (weddings are a $70+ billion industry), patriarchy (traditional marriage historically consolidated male power), and the human hunger for certainty.

But here's what the escalator doesn't protect: your actual happiness. A 2022 study published in the Journal of Personality and Social Psychology found that relationship satisfaction correlates far more strongly with autonomy support — the degree to which partners encourage each other's independence and personal goals — than with any structural milestone. Couples who reported high autonomy support were 34% more likely to describe their relationship as "thriving" after five years, regardless of whether they were married, cohabiting, or living apart together. The escalator measures progression; it doesn't measure fit.


Relationship Anarchy: The Radical Act of Starting From Scratch

Enter relationship anarchy (RA), a philosophy that originated in Nordic polyamory communities in the early 2000s and has since migrated into mainstream relationship discourse. Despite the intimidating name, RA isn't about chaos — it's about consent. The core principle, articulated by Swedish activist Andie Nordgren in her 2006 Relationship Anarchy Manifesto, is simple: "Relationships should not be categorized by their form, but by the agreements between the people in them." No hierarchy. No defaults. No "shoulds." Only what the people involved explicitly negotiate.

For women socialized to be "good partners" — accommodating, self-sacrificing, intuitive about others' needs — RA can feel like learning a new language. It requires naming desires you've been taught to suppress: "I want to live alone." "I don't want children." "I want to date multiple people." "I want a committed partnership but I never want to merge finances." Each declaration is a small revolution against the internalized voice that says that's not how relationships work.

Lee's article highlights a crucial distinction: relationship anarchy isn't synonymous with non-monogamy. You can be a relationship anarchist in a monogamous, cohabiting, long-term partnership — if you chose that structure consciously rather than sliding into it. The anarchist piece is the intentionality. As Nordgren writes: "Love is abundant, and every relationship is unique." RA asks you to treat each connection as its own ecosystem, governed by the needs of the people in it, not by a template designed for someone else's life.


The "Living Apart Together" Revolution

One of the fastest-growing deviations from the escalator — and one that particularly resonates with women who've already done the "merge everything" chapter — is Living Apart Together (LAT). These are committed, often long-term partnerships where partners maintain separate residences by choice. In the UK, LAT couples now represent approximately 10% of all partnered adults, according to the Office for National Statistics. In the US, Pew Research data suggests the number has doubled since 1990.

LAT isn't a "trial separation" or a stepping stone — it's a destination. Dr. Sasha Roseneil, professor of interdisciplinary social science at UCL and lead researcher on the Families and Relationships programme, has documented how LAT relationships often exhibit higher levels of intentionality, communication, and erotic vitality than cohabiting counterparts. "When you choose each other every day — when sharing a bed is a decision, not a default — the relationship stays alive in a different way," Roseneil explains. "Women in LAT arrangements frequently report reclaiming space for their careers, friendships, creative work, and solitude in ways that cohabitation quietly eroded."

Consider Maya, 42, a creative director who's been with her partner for six years. They spend four nights a week together, alternate weekends, and maintain separate apartments ten blocks apart. "People assume we're 'afraid of commitment' or 'not serious,'" she says. "But we've been through deaths, illnesses, career crises, and family emergencies together. We've built a life — we just didn't build a shared closet. The escalator would have had us merged by year two, resentful by year four, and divorced by year six. This way, we're still choosing each other."


Polyamory and Ethical Non-Monogamy: Beyond the Binary

For some women, the escalator's most constraining assumption is monogamy itself. Ethical non-monogamy (ENM) — an umbrella term encompassing polyamory, open relationships, swinging, and relationship anarchy — has moved from the margins to the mainstream with startling speed. A 2023 YouGov poll found that 34% of Americans under 30 describe their ideal relationship as non-monogamous, and dating apps like Feeld, #Open, and even Tinder now accommodate ENM preferences explicitly.

But the popular imagination still reduces ENM to "permission to cheat" or "commitment-phobia." The reality is far more demanding. Successful polyamory requires communication skills that would make most married couples weep: radical honesty, scheduled check-ins, explicit boundary negotiation, and the emotional labor of managing multiple intimate relationships simultaneously. As Jessica Fern, psychotherapist and author of Polysecure, notes: "Polyamory doesn't avoid the work of relationship — it multiplies it. But it also multiplies the support, the perspective, the love."

For women, ENM can be particularly liberating because it disrupts the "one person meets all my needs" myth that the escalator sells. The escalator promises that your partner will be your best friend, co-parent, financial co-pilot, erotic muse, intellectual equal, and primary emotional regulator — forever. When that impossible standard fails (as it inevitably does), women are taught to blame themselves or the partner. ENM reframes the question: What if different people meet different needs, and that's not a failure — that's a feature?

Dr. Elisabeth Sheff, sociologist and author of The Polyamorists Next Door, has studied polyamorous families for over two decades. Her longitudinal research reveals that children raised in polyamorous households show comparable or better outcomes on measures of emotional intelligence, communication skills, and comfort with diversity than children in monogamous families — provided the adults model healthy conflict resolution. "The structure matters far less than the quality of relating," Sheff emphasizes. "Kids need secure attachment, consistency, and love. They don't need their parents to fit a 1950s nuclear family diagram."


The Solo Poly Path: Commitment Without Entanglement

A particularly relevant model for women who value autonomy is solo polyamory — the practice of maintaining multiple significant relationships without designating any as "primary" or pursuing traditional entanglement markers (cohabitation, shared finances, marriage). Solo poly people often describe themselves as their own primary partner. This isn't "avoiding intimacy" — it's refusing to let intimacy require self-abandonment.

Lee's piece references this growing movement: "Solo poly folks are building deep, enduring, committed relationships that simply don't look like the escalator's output. They're proving that commitment and interdependence aren't the same thing." For women who've spent years shape-shifting to fit a partner's life — relocating for his career, managing his emotional landscape, shrinking their ambitions to accommodate his comfort — solo poly offers a radical alternative: I am the anchor. My partners are the sails.

Consider Priya, 38, a nonprofit strategist who identifies as solo poly. She has two long-term partners (five years and three years) and several shorter connections. She owns her condo, manages her own retirement accounts, and makes major life decisions independently — while consulting her partners as valued advisors, not co-owners. "People ask, 'But who's your real partner?' Like love is a zero-sum game," she laughs. "Both of these men know they're central to my life. They know my medical directives, my fears, my dreams. We've weathered grief and joy together. The only thing missing is a lease with both our names on it — and honestly, that's a feature, not a bug."


Designing Your Own Relationship Architecture: A Practical Framework

If the escalator is a pre-fab house, relationship design is custom architecture. It requires more effort upfront — blueprints, permits, difficult conversations about load-bearing walls — but the result fits you. Here's a framework for beginning that design process, whether you're single, dating, or twenty years into a marriage that needs renovation.

1. Audit Your Inherited Assumptions Set aside an hour with a journal. Write down every "rule" you've absorbed about relationships: Couples should sleep in the same bed. Partners should share passwords. Marriage is the ultimate commitment. Jealousy proves love. You should want to merge completely. For each, ask: Where did I learn this? Does it serve me? What would I choose if no one were watching? This exercise alone can be destabilizing — in the best way.

2. Identify Your Non-Negotiables and Your Negotiables Separate your values from your preferences. Values are the load-bearing walls: honesty, kindness, growth orientation, sexual compatibility, shared vision for children (or not). Preferences are the paint colors: cohabitation, marriage, monogamy, joint finances, holiday traditions. The escalator conflates them. Your job is to untangle them.

3. Have the "Relationship Vision" Conversation Early — and Often Most couples have the "where is this going" talk once, awkwardly, under pressure. Relationship designers treat it as an ongoing practice. Schedule quarterly "state of the union" conversations with structured prompts:

  • What's working beautifully?
  • What's creating friction?
  • Have my needs or desires shifted?
  • Are our structures still serving our values?
  • What would I change if I could wave a wand?

4. Write a Relationship Agreement (Yes, Really) Before you roll your eyes — this isn't a prenup. It's a living document that captures your shared understandings: how you handle conflict, what "cheating" means to you, how you'll make decisions about money/time/space, what happens if someone wants to renegotiate. Review it annually. The act of writing it forces the conversations most couples avoid until they're weaponized in a fight.

5. Build a Support System That Doesn't Rely on One Person The escalator demands your partner be your everything. Relationship design distributes the load. Cultivate friendships that offer intellectual stimulation, friends who hold you through grief, mentors who challenge your growth, community that celebrates your wins. When your partner isn't the sole container for all your emotional needs, the relationship becomes a choice, not a dependency.


The Gendered Weight of the Escalator

We cannot discuss the relationship escalator without naming its gendered architecture. Historically, the escalator was designed for men and by men — women were the cargo. Marriage transferred a woman from father's authority to husband's. Cohabitation granted domestic labor without legal protection. The "milestones" benefited men's career continuity and wealth accumulation while women's earnings peaked at marriage and declined with children.

Even today, the data is stark. A 2021 study from the Institute for Family Studies found that married mothers do 73% more housework and 81% more childcare than married fathers — even when both work full-time. Women initiate 69% of divorces, often citing "unequal division of labor" and "loss of self" as primary drivers. The escalator doesn't just fail women statistically; it fails them structurally.

This is why so many women in their 30s and 40s — divorced, never-married, widowed, or unhappily partnered — are leading the charge toward alternative structures. They've paid the tuition. They know the cost of the default. As Lee writes, "The women opting out of the escalator aren't rejecting love. They're rejecting a contract they never signed, written in a language they didn't choose, for a life that doesn't fit their body."


Navigating External Pressure: When Everyone Has an Opinion

Choosing an off-escalator path means developing a thick skin and a clear communication strategy for the people who will question you. Your mother will worry. Your married friends will project. Strangers on the internet will diagnose your "fear of intimacy." Here's how to hold your ground without losing your mind:

With family: "I know this looks different from what you expected. I'm not asking you to understand it — I'm asking you to trust that I've thought deeply about what makes me happy. This relationship brings me more peace, growth, and joy than any 'normal' one ever did. Can you celebrate that with me?"

With friends who project: "It sounds like my choices are bringing up something for you about yours. I'm not evaluating your marriage — please don't evaluate my arrangement. Let's talk about something that connects us."

With dates who want the escalator: "I'm building something intentional that doesn't follow the standard script. If you're looking for the default path — cohabitation, marriage, merged everything — I'm not your person. But if you're open to designing something that actually fits both of us, I'd love to explore that."

With yourself, at 3 AM: You are not broken. You are not "too much" or "too difficult" or "afraid." You are a woman who looked at the map, realized it led somewhere you didn't want to go, and started drawing your own. That's not fear. That's courage.


When the Escalator Is the Right Path — And How to Ride It Consciously

This article isn't anti-escalator. It's anti-unexamined escalator. Many women genuinely want marriage, cohabitation, children, the whole package — and that's beautiful. The problem isn't the destination; it's the autopilot. You can ride the escalator consciously, treating each step as a decision rather than a requirement.

Conscious escalator riders ask: Do we want to move in together because it makes our lives better, or because the lease is up? Are we getting married because we want the legal/social/ritual container, or because everyone's asking? Do we want children because we're called to parent, or because the clock is loud? They negotiate prenups not as "planning for divorce" but as "designing our financial philosophy." They maintain separate friendships, hobbies, and bank accounts not as "protection" but as "wholeness."

Dr. Alexandra Solomon, clinical psychologist and author of Loving Bravely, calls this "relational self-awareness" — the capacity to know your own patterns, triggers, and values well enough to choose your relationship structure rather than default into it. "The healthiest couples I see — whether they're on the escalator or off it — are the ones who can say 'we chose this' instead of 'this is just how it works,'" Solomon says. "Agency is the aphrodisiac. Autonomy is the foundation of intimacy."


The Money Conversation No One Has Before Cohabiting

One of the most practical — and most avoided — aspects of relationship design is financial architecture. The escalator assumes full financial merger: joint accounts, shared debt, pooled resources. But financial therapist Amanda Clayman argues this model often creates resentment and power imbalances, particularly when income disparities exist (which they do in 70% of heterosexual couples).

Clayman recommends a "yours, mine, ours" system as the default for modern partnerships: each partner maintains personal accounts for autonomy spending, plus a joint account for shared expenses funded proportionally to income. "Equal contribution isn't equitable contribution," she explains. "If one partner earns $200k and the other earns $60k, splitting rent 50/50 means the lower earner has 15% disposable income while the higher earner has 65%. That's not partnership — that's subsidy."

For women, who still earn 84 cents on the dollar compared to men (and far less for women of color), financial architecture isn't administrative — it's existential. A 2022 Fidelity study found that women who maintain some financial independence report 40% higher relationship satisfaction and 60% lower financial anxiety than those who fully merge. "Money is power in our culture," Clayman says. "When you give up all financial autonomy, you're giving up leverage in every other negotiation — from whose career takes priority to how childcare gets divided to whether you can leave if things go wrong."


Parenting Off the Escalator: What the Kids Actually Need

Perhaps the most feared escalator exit involves children. The cultural narrative insists that kids need married, cohabiting, monogamous parents — anything else is "selfish" or "unstable." The research tells a different story. The American Psychological Association has consistently found that children's outcomes correlate with family process variables (warmth, stability, communication, low conflict) not family structure variables (number of parents, marital status, sexual orientation).

Dr. Abbie Goldberg, professor of psychology at Clark University and author of LGBTQ-Parent Families, has studied diverse family structures for two decades. "What children need is predictable, responsive caregiving from adults who are resourced and supported," Goldberg says. "They don't need their parents to share a bedroom. They don't need their parents to be each other's only romantic partner. They need adults who aren't so depleted by performing a fake 'normal' that they have nothing left for parenting."

Consider the growing phenomenon of "platonic co-parenting" — friends or former partners who choose to raise children together without romantic involvement. Platforms like Modamily and Family by Design facilitate these arrangements, which often involve detailed parenting agreements covering values, finances, education, and dispute resolution. Early data suggests these arrangements can be remarkably stable — because they're built on explicit negotiation rather than romantic assumptions that may not survive the stress of parenting.


The Erotic Life of Designed Relationships

Let's talk about sex — because the escalator has a lot to say about it, and most of it kills desire. The escalator promises that commitment secures erotic access: once you're married, sex is guaranteed, spontaneous, and forever. The reality? Esther Perel, psychotherapist and author of Mating in Captivity, has spent her career documenting how the very things the escalator demands — permanence, safety, merger, predictability — are antithetical to eroticism, which thrives on mystery, distance, risk, and the unknown.

"Fire needs air," Perel famously says. "When we eliminate all distance in the name of intimacy, we suffocate desire." Couples who design their relationships often discover this paradox intuitively. LAT partners report higher sexual satisfaction. Solo poly people describe erotic vitality that persists for decades. ENM practitioners learn to navigate jealousy as information rather than emergency. Even monogamous couples who chose monogamy after exploring alternatives report more vibrant sex lives than those who defaulted into it.

The lesson isn't "be non-monogamous." The lesson is: eroticism requires intentionality. Whether that means scheduled date nights, separate bedrooms, agreed-upon flirtation boundaries, or periodic "erotic sabbaticals" — the couples who sustain desire are the ones who treat it as a garden to tend, not a right to claim.


Building a Life That Holds You: Community as Infrastructure

The escalator's final trick is convincing you that one person can be your entire village. It sells the nuclear family as a self-sufficient unit — a myth that isolates women, overwhelms mothers, and leaves elders abandoned. Relationship designers know better: you need a village, and your partner cannot be the whole village.

This means investing in friendships with the same rigor you'd apply to a marriage. It means creating chosen family — the people who show up for surgery, who know your grocery preferences, who will raise your kids if you can't. It means building community infrastructure: skill-shares, childcare co-ops, mutual aid networks, intergenerational housing. The most resilient off-escalator women I know aren't "going it alone" — they're going it together with a network that doesn't collapse if one relationship ends.

Lee's article touches on this: "When we stop expecting one person to be our everything, we start building the actual support systems that sustain a life." This is perhaps the most radical act of all: refusing the isolation of the nuclear family, and choosing interdependence over codependence.


Your Relationship, Your Rules: A Closing Invitation

There is no prize for completing the escalator. No trophy at the top for "most traditional." There is only the life you live, the love you give and receive, the person you become in the presence of your chosen people. If the escalator delivers that for you — ride it with pride, with consciousness, with gratitude. But if it doesn't? If you feel the pinch of a life tailored for someone else's measurements? You are allowed to step off. You are allowed to draw new blueprints. You are allowed to build something that has never existed before — a relationship that fits your body, your values, your vision, your wild and precious life.

The women who taught me this didn't have language for it. They just lived it: the aunt who kept her apartment and her name and her lover of thirty years; the friend who co-parents with her ex-husband and his husband and their surrogate; the mentor who married at 60 after decades of "sinful" cohabitation and says "we waited until it meant what we wanted it to mean." They didn't ask permission. They didn't wait for the culture to catch up. They built. And in building, they made room for the rest of us.

So here's your invitation, explicit and unconditional: What would you build if no one were watching? Not what you'd tolerate. Not what you'd settle for. Build. The materials are yours. The land is yours. The architect is you.


This article was inspired by and references concepts from David Lee's piece "Diverging from the Relationship Escalator Again" published on Peter McGraw's Solo project (petermcgraw.org). Additional research draws from the work of Amy Gahan, Andie Nordgren, Bella DePaulo, Sasha Roseneil, Jessica Fern, Elisabeth Sheff, Alexandra Solomon, Amanda Clayman, Abbie Goldberg, and Esther Perel.

Questions about Dating Trends

Is online dating declining?

Engagement with the largest apps has softened and users report more fatigue, but online dating remains the most common way couples meet. The shift is toward smaller, intent-specific platforms and renewed interest in meeting offline rather than an outright decline.

Are people dating less than they used to?

Younger cohorts report fewer partners and later first relationships than previous generations at the same age. Whether that reflects intentional selectivity or reduced opportunity is genuinely contested in the research.

What is the biggest change in dating over the last five years?

Explicitness about intent. Stating what you are looking for at the outset has moved from unusual to expected, largely as a reaction against situationships and open-ended ambiguity.

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